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#parent | #kids | Hulu vs. Sling TV: Which Live TV Streaming Service Is Better for Cord Cutters? | #parenting | #parenting | #kids
Cord cutters looking to watch live TV need to navigate a complicated landscape of video streaming services, all of which have different channel lineups, capabilities, and monthly prices. This head-to-head […] View full post on National Cyber Security
As Liverpool soccer player Roberto Firmino clutched out the only goal of the club’s December 21 FIFA Club World Cup match before a live audience of over 45,000, at least twice as many fans were tuned in somewhere better suited to FIFA 20, the video game: the streaming platform Twitch.
While the game roiled on, three of the top 10 livestreams listed in Twitch’s directory were simulcasts of the FIFA Club World Cup match—with 14,000, 33,000, and 53,000 viewers respectively. The usual Twitch suspects filled out the rest of the list: a couple of Fortnite streams, a Counter-Strike: Global Offensive tournament and, a little cutely, a livestream of FIFA 20. The pirated sports streams were live for hours and hours.
The parade of copyright violations wasn’t a Club World Cup anomaly. Twitch has been and remains home to illicit sports broadcasts; a late December boxing match attracted over 86,000 viewers—some of whom spammed ACII genitalia in chat—and a mid-January soccer match drew over 70,000 over three livestreams. Although Twitch often stomps them out mid-match, plenty of livestreams posted by throwaway accounts with innocuous names like “Untitled” slip through the cracks and garner tens of thousands of viewers.
Pirated live sports broadcasts have prompted hand-wringing from both government and private companies for over 15 years. At a stern 2009 hearing before the House Judiciary Committee, Texas representative Lamar Smith noted the dramatic increase in the unauthorized distribution of live sports programming. “Why buy the cow if you can get the milk for free,” he asked. “Why pay the sporting event when you can watch it online for free?”
A senior vice president of Twitch’s predecessor, Justin.tv, testified back then that the company used special filtering software that matched live streams with copyrighted content and removed offending feeds. Virginia representative Bob Goodlatte contended that, compared to a platform like YouTube, the speed and simultaneity of livestreaming presents a slew of challenges when it comes to taking down, say, a pirated UFC stream before the damage is done. That was over 10 years ago.
“It’s not the ideal viewing experience, but sometimes there are no options besides subscribing to a billion premium things.”
Luis Paez-Pumar, Reporter
As the value of sports media rights has climbed to over $20 billion, copyright holders have more incentive than ever to guard their treasure. Yet piracy persists, in part because it’s so burdensome for copyright holders to catch it. Stream aggregation site FirstRow Sports lays out a buffet of illicit livestreams for games ranging from ice hockey to basketball and attracts over 300,000 daily visitors, according to data from web analytics firm SimilarWeb. In January 2019 alone, sports fans accessed sports piracy sites 362.7 million times, according to data from digital piracy research firm Muso. On Discord, anonymous benefactors distribute links to soccer livestreams like handfuls of pigeon feed at the park. Once a stream is taken down, another immediately manifests. It’s like 40 games of Whac-A-Mole simultaneously taking place in 40 adjacent arcades.
Increasingly, those links lead to Twitch, whose credentials as a mainstream platform make it a relatively safe option—especially after Reddit shut down the popular soccer piracy subreddit r/soccerstreams. “The older days of streams (5+ years ago) was [sic] littered with ads and viruses,” says a soccer stream Discord moderator who goes by Tom. “even though it is considered illegal, I see it being the same as watching porn and being under 18.” He adds that some of the hairier-looking piracy sites are still more popular, offer higher-quality streams, and have live chats that utilize Twitch chats’ code.
The same subscription fatigue that’s fueled the resurgence in pirating streamed television and movies appears to have hit sports, as well. “Whenever a game isn’t on the biggest channels that I have under my subscriptions, Twitch seems to be the place to go to,” says sports reporter Luis Paez-Pumar. Paez-Pumar says he has access to NBC, Fox, ESPN and BeIN, yet once a week, he’ll catch a game of soccer on Twitch. “It’s not the ideal viewing experience, but sometimes there are no options besides subscribing to a billion premium things.”
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#cybersecurity | #hackerspace | How to Scale Addressable Advertising with Low Latency for Live Streaming
Written by: David Springfall, Founder and CTO of Yospace
Under David’s technical and strategic leadership, Yospace pioneered server-side ad insertion and established itself as the global leader in OTT stream monetisation. The Yospace technology supports full one-to-one personalisation and provides a true broadcast-quality user experience for live and on-demand.
Today, Yospace services major networks and providers throughout the world, including AT&T Entertainment Group in the US; Sky, ITV, BT Sport, Channel 4, STV in the UK; Medialaan, Sky Deutschland, ProSeibenSat, Bonnier Broadcast and Telia in mainland Europe, and Seven, Nine and Network Ten in Australia.
Delivering addressable advertising in live streams is critical if video service providers are to remain competitive as viewing shifts from traditional linear to online. To deliver addressability at scale for live is challenging, and many of the complexities underlying on-demand server-side ad insertion (SSAI) and delivery are amplified when you bring in low latency streaming.
Consider the demands that a major sports event imposes on the ad ecosystem when all viewers – each receiving a personalized streaming session – go to an ad break simultaneously. In this scenario a “just-in-time” strategy to ad calls would probably not give the ad server enough time to respond.
The length of time available to resolve all those ad requests is dependent on the video segment length. If you use just-in-time ad resolution, what we have found is that 90% of the ad requests to the ad server occur in about 1.5-times the segment duration you have configured for your stream.
Shorter segment sizes help reduce latency by taking up less buffer time on the encoder and player-side when delivering content. For instance, Akamai’s platform supports two second segments as opposed to the traditional four- or six-second segment, translating to an approximately 10 second end-to-end latency (1-2 seconds behind broadcast).
However, smaller segment sizes mean there is less time for the system components to respond to or recover from any issues. In the case of SSAI’s just-in-time ad resolution, the primary ad server (ADS) and demand- and supply-side advertising platforms (DSPs and SSPs) must process your entire audience in less than three seconds, as opposed to 8-10 seconds (per the industry norm for latency with four- or six-second segments).
Unfortunately, live events are inherently unpredictable in terms of the audience interest and the advertising break patterns. For example, we often see relatively unremarkable sports matches receive a surge in traffic when a dramatic match goes to extra time which also gives additional break opportunities.
In these unpredictable situations, the ADS can be flooded with ad calls, overwhelming the SSP and, of course, any downstream DSPs. In such an overloaded situation, far more ad requests are sent to the SSP than expected and may end up timing out. To combat this scenario the use of an effective prefetch system is critical.
Prefetch is the means by which ad calls can be made in advance of a live ad break happening. It is dependent on the ability of the SSAI provider to be able to “look ahead” and detect the duration of a future ad break. With such visibility, the SSAI platform can begin making requests to the ADS early and spread them over a longer period of time, sufficient enough for onward calls and responses to and from SSPs and DSPs.
By the time the ad break arrives the ad decisioning process has been completed and all that remains is for the SSAI system to stitch the new ads into each viewer’s stream – a process that is far more lightweight and scalable. The result is a true TV experience for the viewer and substantial new ad revenue opportunities for the video service provider.
Delivering addressable live streams with low latency at scale is challenging, but with an effective SSAI and prefetch system in place, there is every reason for providers to be optimistic.
Read more about prefetch in our “Go Live” white paper, co-written by Akamai, SpotX and Yospace:
*** This is a Security Bloggers Network syndicated blog from The Akamai Blog authored by Akamai. Read the original post at: http://feedproxy.google.com/~r/TheAkamaiBlog/~3/5HtTSqB4Tfk/how-to-scale-addressable-advertising-with-low-latency-for-live-streaming.html
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Source: National Cyber Security – Produced By Gregory Evans Teenage Hacker named Adam Mudd is said to have made £400,000 by selling a nasty virus to fellow hackers which led to the crash of more than 1.7 million Xbox … The post Teenage hacker makes £ 400,000 by hacking 1.7 million Xbox Live and Minecraft […]
The post Teenage hacker makes £ 400,000 by hacking 1.7 million Xbox Live and Minecraft accounts appeared first on AmIHackerProof.com.
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Chicago police have arrested a 14-year-old who is suspected of participating in the alleged sexual assault of a 15-year-old girl that was streamed live on Facebook.
The teen was taken into custody Saturday night and is one of several juveniles suspected to have been involved in the alleged attack, Chicago police said. He is facing felony charges of aggravated criminal sexual assault, manufacturing of child pornography and dissemination of child pornography, Anthony Guglielmi, a spokesman for the police department, told the AP.
The arrest comes about two weeks after the girl’s family and friends said they witnessed her attack by several males on Facebook Live.
The post Chicago police arrest 14-year-old in alleged sexual assault broadcast on Facebook Live appeared first on Parent Security Online.
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Place Matters, II: How Where We Live Affects Our World – The Intersection: Culture and Race in Schools – Education Week Teacher
Where we live not only affects culture and values but is also an instant determining factor in our access to nearly every resource and aspect of education.
View full post on Education Week: Bullying
#pso #htcs #b4inc
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About a year ago I announced on my podcast that I was considering doing coaching. Of course, that coaching was going to be paid. I know… I know… I’m greedy. But that all changed a few months ago when I was sitting with my wife in my office and I asked her one simple question, I want to create content that blows people away. Something that they have never seen before… That’s when she suggested that instead of asking people for money to coach them that I do it for free. Read More….
The post Handling The First Time You Talk To Your Ex After The No Contact Rule (Live Coaching Session) appeared first on Dating Scams 101.
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May 1 – 3, 2017 | Lancaster, Pennsylvania, USA
Cyber Conference Overview:
Tech Talk Live is Pennsylvania’s one and only technology event that focuses on the everyday issues that technology experts face in the educational environment. While other events might
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The unusual story of Richard Hoagland spans decades, states and families. Sitting in a cold room in the Marion County prosecutor’s office two decades ago, Linda Iseler was sure the detectives on the other side of that table didn’t trust her. Iseler’s husband at the time, Richard Hoagland, had disappeared from their Fishers home on […]
The post Hoosier stole identity to live in Florida, abandoned family appeared first on National Cyber Security.
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